Rock&Tone 1442
Jun 27th, 2010 by admin
Weight: 9 oz/246 g Size 5-11,12/Width B,D/P505R Last
Exciting end-benefit technology that tones muscles through a unique rocker bottom that offers a stylish look so you can rock, tone and slim as you go about your everyday routine.
rock&tone “these rock, tone & slim”
Rocker bottom toning shoes that helps you engage your muscles and get more out of everything you do!
What Is It?
A unique rocker design that maximizes the benefits of walking by making your muscles work harder with every step. Helping to tone from your calves to your glutes to your core, helping you to burn calories and slim you down.
How It Works?
With every step you take in New Balance rock&tone shoes, the heel to toe rocking motion demands a greater range of front to back motion and increased muscle use. Also, the soft material in the sole unit simulates walking on sand and makes your muscles work harder.
Benefits
• Tones muscles from your calves to your glutes to your core
• Burns calories
• Slims you down
Why We Win
• New Balance Wellness offers a broader way to connect with consumers on an emotional level and is greater than just toning products
• Best looking toning shoe in the marketplace, ie “Your HIdden Beauty Secret”
• Most comfortable and wearable toning product available
The Toning Landscape
• Toning market went from practically 0 to $155M in 2009.
• 2009 toning market nearly doubled in December versus previous 11 months combined.
• New Balance projects total 2010 toning retail sales to be at least $600M indicating the category will almost quadruple this year
